Facebook now lets people tag products in posts. This new option works like tagging friends. Users can add product tags to photos or videos. They pick items directly from connected shops. Facebook shops connect to business pages.
(Facebook Introduces “Product Tags” in Posts)
Businesses find this feature helpful. It makes shopping easier for customers. People see tagged items while scrolling. They click tags for product details. This includes prices and descriptions. Then they can buy things quickly.
Small shops benefit especially. They reach more customers this way. Tagging products boosts visibility. It drives sales without extra ads. Big brands use it too. They showcase new collections faster.
The tool appears in Facebook’s composer. Users select “Tag Products” before posting. Only approved shops join currently. Businesses must have Facebook shops set up. They manage inventory through Commerce Manager.
This change helps Facebook compete. Other apps have similar shopping tools. Instagram already uses product tags. Facebook brings shopping into the main feed. Users discover products during normal browsing.
Availability starts in the United States first. More countries will follow soon. Facebook plans wider release later this year. Businesses should check their page settings. They need to enable shopping features.
(Facebook Introduces “Product Tags” in Posts)
The goal is smoother shopping experiences. Facebook connects people and products directly. Users find items they like effortlessly. Businesses turn interest into sales faster. Everyone saves time with this update.